The PR Breakdown with Molly McPherson

Episodes

218: Unethical Leadership in Action: The Tampa Police Chief Who Flashed a Badge
Dec. 13, 2022

218: Unethical Leadership in Action: The Tampa Police Chief Who Flashed a Badge

After body cam footage emerged showing Mary O’Connor, the Police Chief of Tampa, Florida, trying to get out of a traffic violation by showing her badge and the internal affairs investigation that followed, she was ultimately ...
217: My Public Relations Strategy That Got Two Clients Out of Crises
Dec. 6, 2022

217: My Public Relations Strategy That Got Two Clients Out of Crises

These days news happens in milliseconds and with the social media algorithms functioning the way they do, a negative comment can result in a disruption that can damage your public image in a very short space of time. This epi...
216: The 3 Mistakes Most Spokespeople Make in their Media Interviews (and how to avoid them)
Nov. 29, 2022

216: The 3 Mistakes Most Spokespeople Make in their Media Interviews (and how to avoid them)

If you say the wrong thing in front of the press, it could live online for years to come and greatly damage your reputation. This episode takes a look back at a previous podcast episode and webinar with media trainer extraord...
215: It's (Not) The Most Wonderful Time of the Year For Layoffs
Nov. 22, 2022

215: It's (Not) The Most Wonderful Time of the Year For Layoffs

How a leader handles layoffs can have a major impact on the future success and reputation of their company. This episode takes a look at some of the recent layoffs that have made the news before breaking down five tips on how...
214: The Anger Algorithm: Why People Are Being Attacked Online and How to Protect Yourself
Nov. 15, 2022

214: The Anger Algorithm: Why People Are Being Attacked Online and How to Protect Yourself

This week’s podcast discusses the anger algorithm and why social media platforms favor aggression, enraged behavior, and the shaming of people. It looks at the 60 Minutes episode “Angry in America,” what it reveals about the ...
213: How I Prepped for a Last-Minute TV Interview: 5 Tips For Going Live on Short Notice
Nov. 8, 2022

213: How I Prepped for a Last-Minute TV Interview: 5 Tips For Going Live on Short Notice

While you may think it’s unlikely that you will end up on a live television interview, with webinars, streaming, short-form videos, and other channels, there are so many opportunities for you to find yourself on screen. This ...
212: Why The Term Cancel Culture Is Dangerous And How It Can Hurt Your Brand: Kanye West Explains
Nov. 1, 2022

212: Why The Term Cancel Culture Is Dangerous And How It Can Hurt Your Brand: Kanye West Explains

Kanye West (better known simply as Ye) has always been a contentious figure, but after his latest string of racist and anti-Semitic remarks, major brands like Adidas are dropping their endorsements with the rapper. This episo...
211: The 3 Biggest Reasons for Hockey Canada's Crisis
Oct. 25, 2022

211: The 3 Biggest Reasons for Hockey Canada's Crisis

Please note this episode carries a trigger warning for sexual assault. After a long series of other troubling accusations, including one by a woman sexually assaulted by eight hockey players, and cover-ups, secrecy, and poor ...
210: 5 Things Not To Do in a Social Media Crisis
Oct. 18, 2022

210: 5 Things Not To Do in a Social Media Crisis

You can unleash a full-blown PR crisis on social media with one bad move against someone with a social media platform. To handle these situations, companies and brands need a plan. Who didn't prepare for her social media cris...
209: PostcardMania CEO Speaks Out After Hurricane Ian Backlash
Oct. 11, 2022

209: PostcardMania CEO Speaks Out After Hurricane Ian Backlash

This episode of the Indestructible PR Podcast looks at the public relations crisis created by Joy Gendusa, CEO of PostcardMania in Clearwater, Florida, when she claims she underestimated the severity of Hurricane Ian and insi...
208: Hurricane Ian: How Social Media Has Changed the Way We Experience Disasters
Oct. 4, 2022

208: Hurricane Ian: How Social Media Has Changed the Way We Experience Disasters

Anyone who lives in Florida will have heard a hurricane warning recently, well today’s episode is a hurricane content warning. At the time of this podcast’s recording, Hurricane Ian was close to making landfall. This episode ...
207: Adam Levine's PR Response: What Went Right and What Went Wrong
Sept. 27, 2022

207: Adam Levine's PR Response: What Went Right and What Went Wrong

In today's digital age, with the constant posting, sharing, and posts going viral, PR crises can spiral out of control in the blink of an eye. This week’s Indestructible PR Podcast shares some key takeaways from how Adam Levi...
206: How to Avoid Saying Something You'll Regret In Your Next Media Interview
Sept. 19, 2022

206: How to Avoid Saying Something You'll Regret In Your Next Media Interview

Recently, Rudy Giuliani, formerly known as ‘America's Mayor,' sat down for a media interview with Newsmax, and likely it did not go as intended. One unprepared quote later, and the resulting gaff ended up all over social medi...
205: Why Olivia Wilde's Recent Talking Point Should Never Be Used as a Quote
Sept. 12, 2022

205: Why Olivia Wilde's Recent Talking Point Should Never Be Used as a Quote

Today’s Indestructible PR podcast episode discusses the trending TikTok drama surrounding the Don’t Worry Darling Venice Film Festival premiere. Did Harry Styles spit on Chris Pine? Did Olivia and Harry break up? What’s the d...
204: Decoding the Recent Meghan Markle Profile in The Cut: What She Said; What She Likely Meant
Sept. 6, 2022

204: Decoding the Recent Meghan Markle Profile in The Cut: What She Said; What She Likely Meant

In a recent exclusive interview with The Cut, Meghan Markle opened up about her new life in California, the struggles of her past, and her plans for her future. This was partly done as part of a promotion effort for Meghan’s ...
203: Beloved CTV Anchor Lisa LaFlamme's Botched Firing by Bell Media
Aug. 30, 2022

203: Beloved CTV Anchor Lisa LaFlamme's Botched Firing by Bell Media

Ageism, sexism, bad management, and incredibly poor messaging, today’s PR crisis has it all! This week’s podcast focuses on Bell Media’s ousting of Lisa LaFlamme and her replacement by a younger male, shortly after the belove...
202: Can Ezra Miller's Public Apology Save The Flash Movie?
Aug. 23, 2022

202: Can Ezra Miller's Public Apology Save The Flash Movie?

Movie actor Ezra Miller recently issued an apology for a series of legal issues and assault and abuse allegations, published as an exclusive in Variety Magazine. With the DC Comics film The Flash opening in theaters next summ...
201: 10 Tips for Public Speaking Without Fear
Aug. 16, 2022

201: 10 Tips for Public Speaking Without Fear

Ever wondered how to deliver a knock-out public speaking performance? Well, this episode of the Indestructible PR Podcast is all about 10 tips for overcoming fear and how, by doing this, you’ll be able to give a great speech....
200: The Pull of Pop Culture with Emily Rose
Aug. 9, 2022

200: The Pull of Pop Culture with Emily Rose

For all of social media’s ills, there’s an equal amount of things to love. When I think of Emily Rose, I think of a light, fun, intellectual, critically thinking millennial who has deservedly exploded on TikTok. Not only that...
199: How to Respond When Everyone Hates You: Instagram's Damage-Control
Aug. 2, 2022

199: How to Respond When Everyone Hates You: Instagram's Damage-Control

Instagram has changed, and not everyone is happy about it. This week on the Indestructible PR Podcast, we look at the video created by Head of Instagram Adam Mosseri in response to this crisis, and analyze the value of using ...
198: Can You Tell Me How to Get (Out of a Crisis) Sesame Place
July 26, 2022

198: Can You Tell Me How to Get (Out of a Crisis) Sesame Place

Examining the recent incident at Sesame Place in Philadelphia. In a video that went viral, a performer dressed as the beloved Sesame Street character Rosita appears to snub two Black children after high-fiving other visitors ...
197: Listener Question: Crisis Leadership Among Incumbents and Successors
July 19, 2022

197: Listener Question: Crisis Leadership Among Incumbents and Successors

Today, on the Indestructible PR podcast, we respond to a listener question about crisis leadership among incumbents and successors. A listener wants to know if there are any key distinctions in the guidance for crisis communi...
196: Words and Phrases to Avoid in an Official Apology
July 12, 2022

196: Words and Phrases to Avoid in an Official Apology

We are going back to the 90s to look at a presidential apology to help us learn a PR lesson for today. Learn the importance of apologizing for mistakes, why the right use of words is imperative, and why you need to action an ...
195: Why Your Customer Is Coming After You: Behind-The-Scenes From My Clients’ Pain
July 5, 2022

195: Why Your Customer Is Coming After You: Behind-The-Scenes From My Clients’ Pain

An inside look at how a PR crisis manager helps a client with disenfranchised customers. In this episode, we explore the triggers that make an unsatisfied customer seek retribution. We discuss the journey from victim to activ...