The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson

The PR Breakdown with Molly McPherson pulls back the curtain on the PR moves driving today's biggest stories. Join Molly each week as she decodes the strategy behind the headlines, revealing the hidden tactics at play. With her insider perspective, you’ll learn why these PR moves matter, who’s calli...

Recent Episodes

Damage Control: The Vanishing of Tom Kean Jr.
May 27, 2026

Damage Control: The Vanishing of Tom Kean Jr.

A New Jersey congressman has been missing for 77 days. His office keeps posting like he's at his desk. His father is fielding press calls. And almost no one is talking about it. Tom Kean Jr. hasn't cast a vote since March 5. His team's answer? "Personal medical issue." "Back soon." "Trust us." That…
The Blake Lively PR Disaster No One Is Talking About
May 18, 2026

The Blake Lively PR Disaster No One Is Talking About

When a celebrity files a lawsuit citing harassment and a hostile work environment, her PR team is supposed to make her the sympathetic figure. Blake Lively's team did the opposite. Everyone is covering the lawsuit. Molly is c...
Why Mike Vrabel Is Lying, Why Dolly Parton Isn't, and What Blake Lively's Settlement Reveals
May 12, 2026

Why Mike Vrabel Is Lying, Why Dolly Parton Isn't, and What Blake Lively's Settlement Reveals

What do a Patriots head coach, a country legend, and a Hollywood power couple have in common? They all just gave us a master class in what trust actually is. Or isn't. The thread connecting this week's stories is the differen...
The Deflection Trap. What Trump's 60 Minutes Interview Really Told Us
May 6, 2026

The Deflection Trap. What Trump's 60 Minutes Interview Really Told Us

When a presidential interview goes off the rails, it is rarely an accident. It is a pattern. A man tried to kill the president on Saturday. By Tuesday, the dominant news story was a court filing about a ballroom. That is not a glitch in the news cycle. That is a Trap working exactly as designed. Th…
The First Move Is Always the Tell: Kash Patel and Mike Vrabel
April 28, 2026

The First Move Is Always the Tell: Kash Patel and Mike Vrabel

When a leader is under pressure, the first move tells you everything. Kash Patel sued The Atlantic for $275 million. Mike Vrabel called it a "private and personal matter." Both responses were designed to control the story. Bo...
The First Move Always Reveals the Intent: Eric Swalwell and the Anatomy of a Trust Collapse
April 22, 2026

The First Move Always Reveals the Intent: Eric Swalwell and the Anatomy of a Trust Collapse

When serious allegations land, a public figure's opening move is supposed to signal steadiness, accountability, and command of the facts. Eric Swalwell's first move did the opposite. Within hours, he reached for lawyers, labeled his accusers politically motivated, and went rogue on Instagram agains…