Episodes
Aug. 13, 2019
How to be a More Authentic Leader
We hear about authenticity all the time, but what does it mean and how can you use it as a leader? Actions speak louder than words and as a leader, you have people who look to you for information and guidance. Good leaders ar...
Aug. 6, 2019
Where are your Superfans? The easy way to find them with special guest Pat Flynn
Communicating effectively and being authentic are two components in building not just fans (of you and your business) but superfans. And in today’s online world, securing the marketing real estate you need to attract the righ...
July 30, 2019
How to Write a Digital Press Release
Back in the day, press releases were typed up then mailed or faxed out to news organizations. Today, thankfully, we can toss the snail mail and fax machines and email them out. But because of the changes in technology, commun...
July 23, 2019
The "When Your Back is Up Against the Wall" Response: The Friends of Jeffrey Epstein
The revelation that disgraced financier Jeffrey Epstein was facing sex-trafficking charges in July 2019 left a wake of fear among many big wheels who considered Epstein - at one time or another - a friend. From Washington D....
July 16, 2019
37: The JFK Jr. Plane Crash: A behind-the-scenes account from July 1999
In the early hours of July 17, 1999, the world watched and waited to find out the fate of America’s son, John F. Kennedy, Jr. The night before, he took off from Essex County airport in his single-engine plane carrying his wif...
July 9, 2019
36: Professional Development: You Can’t Succeed Without It
My job is professional development. I teach business leaders how to up their communication game in workshops, talks and online forums...and podcasts. I’d like to think that I have my presentation and curriculum development sk...
July 2, 2019
35: How to Feel Like a Natural In Front of the Camera
No matter your profession, you’ll have plenty of opportunities to be on camera (whether you welcome the idea or not). But like speaking in front of a crowd, not everyone is a natural at it. You worry about looking frumpy, say...
June 25, 2019
34: Blaming the Millennial: Been There, Done That, Got the T-shirt
I’ve heard a lot of disparaging remarks about Millennials during my talks and workshops, and after asking other generations their thoughts on these so-called youngsters I’ve decided it’s time to give them a break. The thing i...
June 18, 2019
Get Found on LinkedIn--Without Getting Found Out at Work
LinkedIn is the online version of walking into a conference or big networking event, according to this week's guest on the Confident Communications Podcast. Kristal Hicks is the founder of JOBTALK, where she helps everyone fr...
June 11, 2019
32: How to Be a Modern-Age Leader
Leaders must continue to work to be more relevant in modern times. As technology changes, it can become more and more difficult to stay in the know. But if you’re off the grid and not online--or struggle to keep up with new c...
June 4, 2019
31: A Crisis Case Study: Tony Robbins Responds to a Media Attack
It’s happened again. A high-profile man accused of inappropriate conduct. Even those with a PR staff to help them out don’t always respond appropriately when their reputation is being attacked. That’s exactly my take on the r...
May 28, 2019
30: How to Nail Your Next Media Interview with Brad Phillips
The thought of a call from the media, or (yikes!) a request for an interview is the stuff of nightmares for many business owners and executives. But it’s also par for the course if you want to stay ahead of the story, put out...
May 21, 2019
How to Speak to Waitstaff
How do you ask for your check at a restaurant? Are you a “Check, please!” person or someone who waits to make eye contact with their server then air-signs to let the server know what you want? Do you know which is the more ap...
May 14, 2019
10 Moves to Protect your Online Reputation
Back in the day, you relied on personal relationships when deciding whether to do business with someone. While that’s still the case in a lot of circles, an even more popular method is through our good friend Google. I don’t ...
May 7, 2019
Yelp! I Got a Bad Review! (Now What?)
As many as 90% of people check out reviews on social media and business or industry websites before buying. That means your reviews matter. But what matters even more nowadays is how you respond to reviews your customers leav...
April 30, 2019
26: How To Be a Great Spokesperson: With special guest, former CNN and ABC News Anchor & Correspondent Jeanne Meserve
I spent a good part of my career working with the media in my role as a public affairs officer for the Federal Emergency Management Agency (FEMA) and my time as the head of communications for the cruise line industry outside ...
April 23, 2019
25: Why Major League Baseball Hits a Homerun Marketing to Fans
Major League Baseball hits a home run when it comes to social media strategy. But you don’t have to be a multi-billion dollar enterprise to get noticed and stay relevant. By following the winning tactics teams use to engage t...
April 16, 2019
24: How the Heck Do You Use a Hashtag?
Do you know the power of a hashtag? (Do you even know what a hashtag is?) I get asked about hashtags a lot in my business, and it’s not uncommon to feel like a #dinosaur. Heck, I question myself every time I use a hashtag--st...
April 10, 2019
23: Annoying Communication Habits You Need to Stop Immediately
You know you’ve seen and heard it: The person driving down the street texting. The mom Facetiming her teenager in the grocery store. Loudly. The video call with background noise (or underwear hanging on the treadmill in the b...
April 2, 2019
22: How to Handle a Difficult Conversation
Everyone has difficult moments in their lives, whether it’s a high-conflict divorce, an argument with a friend or family member or clashed personalities at work. It happens because we’re human and because we often don’t know ...
March 26, 2019
21: A Crisis Case Study: Elizabeth Holmes in a bloody mess
When you’re in the public eye, be ready for scrutiny. Even if you’re not in the public eye, your audience is looking for transparency both online and offline. Try to hide and you’re going to get some backlash--especially in t...
March 19, 2019
20: Your Name Went Viral - But Not in a Good Way. Now What?
Your Name Went Viral - But Not in a Good Way. Now What? Going viral isn’t always a good thing. Just ask Felicity Huffman and Lori Loughlin , who both had a rough week in court and online because of their involvement in the co...
March 12, 2019
19: 10 Hacks That Take the Suck Out of Writing
Too many people get stressed out when it comes to writing, and it’s usually because they’ve told themselves that they’re a bad writer. But that’s not actually true. Most people know how to write. What you need to figure out i...
March 5, 2019
18: The Secret to Being a Great Speaker
For most people, your voice is simply the tool you use to communicate. But for Gina Razón, this week’s guest on the Confident Communications podcast, the voice is much more than that. And when you don’t use your breath proper...