Episodes
Nov. 12, 2019
55: Executive Presence: What it Looks like, Why You Need It And How To Get It
Executive Presence is a term you may hear a lot, but do you know what it means? Simply put, having it means you own a room the second you stand in front of it. It's a mix of confidence and savvy communications that inspire your peers, subordinates and leaders. Lauren Sergy, an expert on all things communications, walks us through the steps for building your executive presence in the workplace. Hear why your pitch, tone, physical stature and gender play a part. Mentioned In This Episode Your ...
Nov. 5, 2019
54: What's in a Greeting and Why Does it Matter?
As a business leader, employee or owner, you have the opportunity to interact with many people from all walks of life and places. Just as important as why you interact with people, is that you’re able to greet them appropriately so you get off on the right foot. But greeting etiquette depends on so many factors, aside from culture--how you know the person and who is hosting the meeting also plays a factor. About Molly Molly McPherson, M.S., APR, combines her knowledge of current communication ...
53
Oct. 29, 2019
Someone at Your Organization Has Been Accused of Sexual Harassment. Now what?
Someone at your organization was accused of sexual harassment. Perhaps the harassment was in the form of an inappropriate remark, behavior, incident or outburst. You work in leadership and have to respond. Or you may even be that person accused of harassment. Now what? This episode looks at recent news stories of how organizations dealt with a sexual harassment issue when it became public. Discussing what should happen from a public messaging perspective. What do you say about the incident as a...
52
Oct. 22, 2019
How to Gain (and Retain) Your Fans: The Business of Sports
It's October, and all four major professional U.S. sports leagues are in full swing, making it the busiest sports month of the year. The sports industry is a very profitable one as well, which means there is a lot to learn about it from a business point of view. My guest today is Emmy-award winning supervising producer Stu Kirshenbaum, who worked over 20 years in network sports television and is now the owner and executive producer for Keystone Films. With his intimate knowledge of all things ...
51
Oct. 15, 2019
Cybersecurity Issues That Will Keep You Up at Night
This month is Cybersecurity Awareness Month. A perfect time to remind people that we live in a world increasingly reliant on technology, which makes us all vulnerable to cyberattacks. This week's guest helps companies prepare for the days they hope will never happen -- a cyberattack. Mark Hoffman discusses how phishing attacks occur and why organizations need cybersecurity plans. Mentioned in this episode: City of Baltimore Ransomware Attack Click here get his guide on the top ten anti-phishin...
50
Oct. 11, 2019
🌎Where in the World is Matt Lauer's Reputation?
Matt Lauer is having is a very bad week. This week, former MSNBC correspondent journalist Ronan Farrow released his book, Catch and Kill: Lies, Spies, and a Conspiracy to Protect Predators. The book highlights the claims of sexual misconduct claims against the former host of The Today Show and how his employer, NBC News, handled the fallout. This special edition of the podcast looks at the PR efforts made by Matt Lauer's team to blunt the bad press and to try to win back the loyalty from Laue...
Oct. 8, 2019
49: How To Communicate So People Listen To You With Diana Peterson-More
We live in the time of the internet, where information travels at the speed of your WiFi connection or data plan. That’s just one reason communication is so important--because communication online isn’t anonymous and anything you post (or say, tweet, etc.) can and will be used against you. This week on the Confident Communications Podcast, I’m speaking with Diana Peterson-More, who has worn many hats over her varied career: author, attorney, corporate manager, executive officer, consultant and ...
48
Oct. 1, 2019
Calming your Critics: How to respond to an online activist group
No business or individual is immune to online attacks. If you want to be visible and a leader, it’s bound to happen. Groups of unsatisfied customers taking to Facebook to build a community to rise against you--warranted or not. What you need is an action plan so you can quickly respond to these online attacks professionally and appropriately. But unfortunately, too many business owners and leaders either respond defensively or don’t know enough about how social media works to protect themselves....
47
Sept. 24, 2019
Sorry, Not Sorry: Apologizing in the Age of Digital
Sorry, but here we go again. Poor judgment turns up online, and someone now needs to apologize. School photos of a high-profile politician wearing blackface surface online before an election and the masses call for a resignation. A cast member on a popular television program is hired, then quickly fired for comments made on a podcast. Why do some people survive the PR crisis while others perish? The answer is in the apology. Today on the Confident Communications Podcast, we’re going to look at t...
46
Sept. 17, 2019
The Art of Negotiating and Active Listening
Leaders in business juggle communication challenges from all angles--their teams, the media and even their families. On the plus side, if we’re open and communicating, we’re able to choose the message that others hear. Unfortunately, that’s not always what happens in the real world. As this week’s guest, Scott Harvey, tells us, too many people aren’t good at actively listening. And in some cases for organizations, they don’t always communicate openly with the press -- much to their detriment. ...
45
Sept. 10, 2019
9/11 to Today: Ways We Have Changed in Communications and in Business
What were you doing 18 years ago this week, on September 11, 2001? If you’re like most people in my talks and workshops, you know exactly where you were, what you were doing and what you thought about first when you heard about the first plane crashing into the World Trade Center. But have you thought about how the way you find and react to the news has changed since that day? Today, we wouldn’t run to television stations to find the latest on breaking news; we’d grab our cell phones or laptops....
44
Sept. 3, 2019
How to Use LinkedIn Like a Boss
LinkedIn is for Leaders Facebook is a bit too young and social for business leaders, but with 252 million people logging in each month, LinkedIn is the place to be. If you know how to use it. In this week’s episode of the Confident Communication Podcast, how to get started on LinkedIn and how to make sure your profile is working for you. It’s a professional social platform that can help you network with others in your industry, raise your visibility, share thought leadership and even help you ta...
43
Aug. 27, 2019
Man Bites Dog PR: Taking Charge in the Digital Age
Leaders want to be heard, but often leaving that message up to the news media bring stress and unease. In his new book, Gary Schneeberger hopes to reduce the acrimony toward news reporters and teach the secrets to being in control of the interview. We talk about this and more in this week’s episode of the Confident Communications Podcast. In the digital age, the news cycle has gone from 24 hours to 24 seconds (thank you, Twitter) and it’s bound to change even more as we move forward. We no longe...
42
Aug. 20, 2019
The Top Podcasts You Should Be Listening to Right Now
Podcasts have become one of my favorite innovations in the 20th century. They’re easy to listen to on the go and offer both valuable information and entertainment. The downside? We have so many to choose from these days, it’s hard to know what to tune into. As a self-professed podcast junkie, I wanted to share with you some of my own favorite podcasts right now (aside from my own, of course!). Here’s my list, by category, so you can dive in and start enjoying some of your own. Business Podcast...
41
Aug. 13, 2019
How to be a More Authentic Leader
We hear about authenticity all the time, but what does it mean and how can you use it as a leader? Actions speak louder than words and as a leader, you have people who look to you for information and guidance. Good leaders are authentic in their communication--what they say, how they say it and what they do. But that doesn’t mean that everyone likes them. In fact, often their authenticity repels others--and that can be a good thing when you’re trying to find the right team members or gain visibi...
40
Aug. 6, 2019
Where are your Superfans? The easy way to find them with special guest Pat Flynn
Communicating effectively and being authentic are two components in building not just fans (of you and your business) but superfans. And in today’s online world, securing the marketing real estate you need to attract the right people can be tricky. This week on the Confident Communications Podcast, I'm speaking with Pat Flynn, entrepreneur and host of the Smart Passive Income Podcast. He shares how he took the experience of getting laid off from his dream job and turned it into a business, which...
39
July 30, 2019
How to Write a Digital Press Release
Back in the day, press releases were typed up then mailed or faxed out to news organizations. Today, thankfully, we can toss the snail mail and fax machines and email them out. But because of the changes in technology, communications professionals need to change their methods if they want their news releases to get picked up by the media and published. How do you get the attention of the media outlets? That’s exactly what I cover on today’s episode of the Confident Communications Podcast. I’m gi...
38
July 23, 2019
The "When Your Back is Up Against the Wall" Response: The Friends of Jeffrey Epstein
The revelation that disgraced financier Jeffrey Epstein was facing sex-trafficking charges in July 2019 left a wake of fear among many big wheels who considered Epstein - at one time or another - a friend. From Washington D.C. to Manhattan, to even (gulp) The Palace, people who have a history with Epstein needed to say something, and say it quickly. A lot of well-known people connected with him have been scrambling for the appropriate response for socializing with a convicted sex offender. This ...
July 16, 2019
37: The JFK Jr. Plane Crash: A behind-the-scenes account from July 1999
In the early hours of July 17, 1999, the world watched and waited to find out the fate of America’s son, John F. Kennedy, Jr. The night before, he took off from Essex County airport in his single-engine plane carrying his wife, Carolyn Bessette Kennedy, and sister-in-law, Lauren Bessette. They were bound for Martha’s Vineyard but never arrived. I was a reporter in Cape Cod at the time and had a front-row seat to the media coverage. I was part of the media coverage. But I was also a young and co...
36
July 9, 2019
36: Professional Development: You Can’t Succeed Without It
My job is professional development. I teach business leaders how to up their communication game in workshops, talks and online forums...and podcasts. I’d like to think that I have my presentation and curriculum development skills up to par with some of the best--a requirement when you’re trying to keep high-achieving students engaged. But I hear two things from many of my audience members: either they feel like their organization doesn’t offer much in the way of professional development for some...
35
July 2, 2019
35: How to Feel Like a Natural In Front of the Camera
No matter your profession, you’ll have plenty of opportunities to be on camera (whether you welcome the idea or not). But like speaking in front of a crowd, not everyone is a natural at it. You worry about looking frumpy, saying the wrong thing, sweating through your suit jacket or stuttering through your remarks. These are all common concerns, but with some practice and the tips on this episode of the Confident Communications Podcast, you’ll be a natural. I’m sharing how to deal with on-camera ...
34
June 25, 2019
34: Blaming the Millennial: Been There, Done That, Got the T-shirt
I’ve heard a lot of disparaging remarks about Millennials during my talks and workshops, and after asking other generations their thoughts on these so-called youngsters I’ve decided it’s time to give them a break. The thing is, most people’s perceptions of Millennials are wrong. Not only are they not the lazy, entitled narcissists I’ve heard them being called, they’re also not even in the age bracket most people assume they fall into. It’s time to give Millennials a break and stop blaming them f...
33
June 18, 2019
Get Found on LinkedIn--Without Getting Found Out at Work
LinkedIn is the online version of walking into a conference or big networking event, according to this week's guest on the Confident Communications Podcast. Kristal Hicks is the founder of JOBTALK, where she helps everyone from new college graduates to those looking to transition in their careers to optimize their LinkedIn profiles for success. With LinkedIn, professionals can connect with others in their industry and even hunt for a job--under the radar. Krystal shares how to get the attention ...
32
June 11, 2019
32: How to Be a Modern-Age Leader
Leaders must continue to work to be more relevant in modern times. As technology changes, it can become more and more difficult to stay in the know. But if you’re off the grid and not online--or struggle to keep up with new communication trends--you’re hurting your brand. This week, I share four ways in which you can be seen, heard, and remain relevant. Yes, social media is a big part of the puzzle, but there is also much to talk about with interpersonal communications. How you speak and conne...